1. The Latest PTO/PTA News | PTO Today PTOtoday is dedicated to helping school parent groups (like ptos and ptas) help their schools with information on fundraising, playgrounds, parent involvement and more. AUGUST 29, 2003 This kansas paper offers some doit-yourself fundraising ideas. For more great fundraising at continuing trend of ptas switching to ptos. PTO Today's Tim http://www.ptotoday.com/currentnews.html

RECEIVE EMAIL UPDATES: SEARCH PTO TODAY: Check this space frequently for the latest news and notes from the PTO world. Run into an interesting PTO tidbit? email us the news or a link to: news@PTOtoday.com SEPTEMBER 22, 2003: Starting today, we'll no longer be updating this page. Instead, we'll be updating our new PTO Today Blog. The new page will have all the news links you've come to love, as well as PTO Today updates, idle parent group thoughts, and various other musings on the crazy parent group world. Enjoy! (Tip: you might want to change your bookmarks.) SEPTEMBER 19, 2003: What a nice way to connect with parents at start of school year! Massachusetts PTO hosting a refined cocktail party for parents as welcome back celebration and fundraiser. SEPTEMBER 19, 2003: Reactionary Massachusetts school fire codes relaxed. Let there be school decorations again. SEPTEMBER 18, 2003: Dad's new job - parent group president. WA elementary school welcomes its first male parent group president.

2. Plano ISD ENews Registration Information Idaho. Illinois. Indiana. Iowa. kansas. Kentucky. Louisiana. Maine. Manitoba Dallas Morning News. Campus ptas/ptos. School Board Members http://elist.pisd.edu/getinfo.php

Plano I.S.D. eNews Registration Information (required fields are red) Your e-mail address : Confirm e-mail address : Password : Confirm Password : First Name : Last Name : Age : Please Select One under 18 60 or over Gender : Male Female Address : City : State or Province : Outside US and Canada Alabama Alaska Alberta American Samoa Arizona Arkansas Armed Forces Americas Armed Forces Europe Armed Forces Pacific British Columbia California Colorado Connecticut Delaware District Of Columbia Florida Georgia Guam Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Manitoba Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Brunswick New Hampshire New Jersey New Mexico New York Newfoundland North Carolina North Dakota Northern Mariana Is Northwest Territories Nova Scotia Ohio Oklahoma Ontario Oregon Palau Pennsylvania Prince Edward Island Quebec Puerto Rico Rhode Island Saskatchewan South Carolina South Dakota Tennessee Texas Utah Vermont Virgin Islands Virginia Washington West Virginia Wisconsin Wyoming Yukon Territory ZIP or Postal Code : Country : United States of America Canada Afghanistan Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia and Herzegowina Botswana Bouvet Island Brazil British Indian Ocean Territory Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Cape Verde

3. Plano ISD ENews Registration Information Idaho. Illinois. Indiana. Iowa. kansas. Kentucky. Louisiana. Maine. Manitoba Organizaciones de voluntario escolares ptas/ptos. Miembros de la Junta de Educación http://elist.pisd.edu/getinfo_sp.php

Información de Registro de Plano I.S.D. eNews (campo en rojo es requerido) Dirección de Correo Electrónico : Confirmar Dirección de Correo Electrónico : Contraseña : Confirme Contraseña : Nombre : Apellido : Edad : Por favor seleccione uno menos de 18 60 o mas Masculino Femenina Cuidad : Estado o Provincia : Outside US and Canada Alabama Alaska Alberta American Samoa Arizona Arkansas Armed Forces Americas Armed Forces Europe Armed Forces Pacific British Columbia California Colorado Connecticut Delaware District Of Columbia Florida Georgia Guam Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Manitoba Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Brunswick New Hampshire New Jersey New Mexico New York Newfoundland North Carolina North Dakota Northern Mariana Is Northwest Territories Nova Scotia Ohio Oklahoma Ontario Oregon Palau Pennsylvania Prince Edward Island Quebec Puerto Rico Rhode Island Saskatchewan South Carolina South Dakota Tennessee Texas Utah Vermont Virgin Islands Virginia Washington West Virginia Wisconsin Wyoming Yukon Territory United States of America Canada Afghanistan Albania Algeria American Samoa Andorra Angola Anguilla Antarctica Antigua and Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia and Herzegowina Botswana Bouvet Island Brazil British Indian Ocean Territory Brunei Darussalam Bulgaria Burkina Faso Burundi Cambodia Cameroon Cape Verde Cayman Islands

4. Education K-12 Directory Of Kansas Everything from A to Z. For teachers, principals, ptas, ptos, and parents. http://kansas.uscity.net/Education/K-12/

5. Organization Not Found :: Lawrence.com Organization information for the Council serving ptas and ptos in kansas. http://community.lawrence.com/orgs/info/LSAC

Organization not found Our server cannot find an registered organization under the name " LSAC". It may be misspelled. Help Feedback Contact Us Contents 2003 by lawrence.com.

6. P kansas DEPARTMENT OF REVENUEPARENT other event. ptas and ptos engaging in these activities must. obtain a sales tax number from the kansas Department of http://www.ksrevenue.org/pdf/forms/st28y.pdf

7. The Role Of The PTA - Kansas - GreatSchools.net PTO The PTO site provides information on how ptos differ from ptas and how http://www.greatschools.net/cgi-bin/showarticle/ks/29/parent

Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington Washington, D.C. West Virginia Wisconsin Wyoming Sign up for our free newsletter to help your child succeed in school. Sign Up Edit Subscription Complete List of Articles Search Articles: or Browse Our Glossary and/or AL AK AZ AR CA CO CT DC DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY Search by: County or Address School or District Name City State The Role of the PTA The PTA is a powerful organization affiliated with many schools across the country. Read on for information about what the PTA does at school, and how you can join the club.

8. PTO - PTA Fundraiser Ideas/ PTO - PTA Fundraisers / PTO - PTA Fundraising Indiana Fundraising. Iowa Fundraising. kansas Fundraising. Kentucky Fundraising. Louisiana Fundraising Promotions for ptas and ptos PTA-PTO fundraiser special http://www.fundraiser-finder.com/fundraising-cat/pto-pta.php

Home Fundraiser Advertisers Fundraising Tips FREE Fundraiser Info ... Fundraiser Link Swap Top Fundraising Ideas Fundraising Dog Treats $0 Up-Front Fundraiser 90% Profit Fundraising America's Favorite Fundraiser Fundraising Portraits Trashbag Fundraiser Hi Profit Fundraising Easiest Fundraising #1 Fundraiser! You'll love this fundraiser! Fundraiser of the Month Fundraising by Location Canada Alabama Fundraising Alaska Fundraising Arizona Fundraising Arkansas Fundraising California Fundraising Colorado Fundraising Connecticut Fundraising Delaware Fundraising DC Fundraising Florida Fundraising Georgia Fundraising Hawaii Fundraising Idaho Fundraising Illinois Fundraising Indiana Fundraising Iowa Fundraising Kansas Fundraising Kentucky Fundraising Louisiana Fundraising Maine Fundraising Maryland Fundraising Massachusetts Fundraising Michigan Fundraising Minnesota Fundraising Mississippi Fundraising Missouri Fundraising Montana Fundraising Nebraska Fundraising Nevada Fundraising NewHampshire Fundraising New Jersey Fundraising New Mexico Fundraising New York Fundraising North Carolina Fundraising North Dakota Fundraising Ohio Fundraising Oklahoma Fundraising Oregon Fundraising Pennsylvania Fundraising Rhode Island Fundraising South Carolina Fundraising South Dakota Fundraising Tennessee Fundraising Texas Fundraising Utah Fundraising Vermont Fundraising Virginia Fundraising Washington Fundraising West Virginia Fundraising Wisconsin Fundraising Wyoming Fundraising School Fundraiser You haven't heard of this one!

9. Wilderness Science Center: Wilderness Science Center History The Foundation and their donors, including several Blue Valley ptas, ptos and Booster Othermajor donors include the kansas Department of Wildlife and Parks http://www.bv229.k12.ks.us/WSC/about/history.htm

About the WSC WSC History Rationale Contact Information History of the WSC In 1997 the Blue Valley School District received 33 acres of land along the Blue River through a donation by Clay Blair. As our area of the state becomes more populated, there is less land that can truly be considered a natural wildlife area. This is unfortunate, because there are fewer places where natural plant and animal life are found, and fewer places for students and adults in our community to observe and learn about Kansas wildlife and nature. This problem is being addressed by this property which includes old and new growth forest, prairie, small wetland, wetland forest, wet meadow, multiple streams and riparian corridor. Mr. Blair specified that this land be used for environmental education purposes and for conservation of the area. The Carolyn Ball Blair Wilderness Science Center (WSC), named in memory of Mr. Blair's mother, provides an exciting opportunity for the Blue Valley School District. For the first time we have a place designated for the environmental education for our K-12 students, staff and community. This center will directly impact literally every student in the Blue Valley School District over the course of their education. In the 1999-2000 school year, the WSC's first year of operation, over 2,200 students visited and learned at the WSC.

10. Blue Valley Educational Foundation Over $17,000 has been received from Blue Valley s ptas, ptos, Parent Clubs and BoosterClubs. to the WSC in the fall of 2003 was a kansas Natural History Wall. http://bvef.bluevalleyk12.org/projects.cfm

HOME ABOUT EVENTS GRANTS ... GRANT RECIPIENTS special Projects The Foundation is pleased to be able to support students and programs in the district by working with other local organizations. Using the Foundation's 501(c)(3) not-for-profit status, donors are able to direct their tax-deductible gifts to a specific fund at the Foundation. The Foundation assists the following special projects in Blue Valley: Wilderness Science Center Photo: Students birdwatching at the Wilderness Science Center The Blue Valley Educational Foundation has raised more than $339,000 for the Wilderness Science Center (WSC), an outdoor educational facility created with the primary goal of providing authentic learning opportunities and environmental education for the students of Blue Valley Schools. This success has been led by a $200,000 donation from the Victor and Helen Regnier Charitable Foundation, a $20,000 gift from Patrick and Caroline Davidson, $5,500 from Capitol Federal Foundation and $5,000 from the William T. Kemper Foundation. Over $17,000 has been received from Blue Valley's PTAs, PTOs, Parent Clubs and Booster Clubs. The Blue Valley Educational Foundation matched parent group donations dollar for dollar. In the fall of 2003 a bridge was built that completes the loop of trails around the WSC. Much more of the WSC is now accessible to disabled students, and the bridge also secures students' safety with easier access for emergency vehicles. The Dixon Family Foundation donated $20,000 for the construction of this bridge.

11. The Role Of The PTA - California - GreatSchools.net Idaho. Illinois. Indiana. Iowa. kansas. Kentucky. Louisiana. Maine. Maryland The PTO site provides information on how ptos differ from ptas and how you can join their national network. http://www.greatschools.net/cgi-bin/showarticle/ca/29/parentPTA

Alabama Alaska Arizona Arkansas California Colorado Connecticut Delaware Florida Georgia Hawaii Idaho Illinois Indiana Iowa Kansas Kentucky Louisiana Maine Maryland Massachusetts Michigan Minnesota Mississippi Missouri Montana Nebraska Nevada New Hampshire New Jersey New Mexico New York North Carolina North Dakota Ohio Oklahoma Oregon Pennsylvania Rhode Island South Carolina South Dakota Tennessee Texas Utah Vermont Virginia Washington Washington, D.C. West Virginia Wisconsin Wyoming Sign up for our free newsletters to help your child succeed in school. Sign Up Edit Subscriptions Complete List of Articles Search Articles: or Browse Our Glossary Sponsored Resources : Medical Career Training and/or AL AK AZ AR CA CO CT DC DE FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY Search by: County or Address School or District Name City State The Role of the PTA The PTA is a powerful organization affiliated with many schools across the country. Read on for information about what the PTA does at school, and how you can join the club.

12. Society, Organizations, Education, PTA: Councils in Ohio. Lawrence Schools Area Council Organization information forthe Council serving ptas and ptos in kansas. Lawton PTA Council http://www.combose.com/Society/Organizations/Education/PTA/Councils/

Top Society Organizations Education ... Councils Related links of interest: Society:Organizations:Education:PTA:Local Units (KCKS) Kansas City, Kansas Council of PTA - Dates, President's Roundtable, Council officers name/address and PTA links for parent and student help in Kansas. 16th District PTA - Lexington, KY - covering the 55 schools in the Fayette County: who, what and when are answered here. 32nd District PTA - Contra Costa County, CA - resources with training workshops for 122 PTA units and 6 councils. AAPS PTO Council - Ann Arbor, Michigan. General district information for board members, along with PTO meetings, minutes, goal and objectives. ABC Council PTA - A California Council resource with PTA links, legislative updates, and various PTA sample forms for viewing and download. Accomack County Council of PTAs - PTA leadership, Council resources, and training for local PTA units in Virginia. Akron Council of PTAs - Council calendar, e-mail access, and Resource links, online at this Ohio PTA Council site. Alachua County Council of PTAs and PTSAs - Council PTA answers the questions to: Who, What, When and How as pertaining to this Florida unit.

13. Fundraising Special Events / Shows / Fairs Etc. Fundraisers Indiana Fundraising. Iowa Fundraising. kansas Fundraising. Kentucky Fundraising. Louisiana Fundraising Operation Bookworm ptas/ptos can offer Operation Bookworm books as a way to earn http://www.fundraiser-finder.com/fundraising-cat/special-events-5.php

Home Fundraiser Advertisers Fundraising Tips FREE Fundraiser Info ... Fundraiser Link Swap Top Fundraising Ideas Fundraising Dog Treats $0 Up-Front Fundraiser 90% Profit Fundraising America's Favorite Fundraiser Fundraising Portraits Trashbag Fundraiser Hi Profit Fundraising Easiest Fundraising #1 Fundraiser! You'll love this fundraiser! Fundraiser of the Month Fundraising by Location Canada Alabama Fundraising Alaska Fundraising Arizona Fundraising Arkansas Fundraising California Fundraising Colorado Fundraising Connecticut Fundraising Delaware Fundraising DC Fundraising Florida Fundraising Georgia Fundraising Hawaii Fundraising Idaho Fundraising Illinois Fundraising Indiana Fundraising Iowa Fundraising Kansas Fundraising Kentucky Fundraising Louisiana Fundraising Maine Fundraising Maryland Fundraising Massachusetts Fundraising Michigan Fundraising Minnesota Fundraising Mississippi Fundraising Missouri Fundraising Montana Fundraising Nebraska Fundraising Nevada Fundraising NewHampshire Fundraising New Jersey Fundraising New Mexico Fundraising New York Fundraising North Carolina Fundraising North Dakota Fundraising Ohio Fundraising Oklahoma Fundraising Oregon Fundraising Pennsylvania Fundraising Rhode Island Fundraising South Carolina Fundraising South Dakota Fundraising Tennessee Fundraising Texas Fundraising Utah Fundraising Vermont Fundraising Virginia Fundraising Washington Fundraising West Virginia Fundraising Wisconsin Fundraising Wyoming Fundraising School Fundraiser You haven't heard of this one!

14. Education: PTA: Councils Ohio. Lawrence Schools Area Council. Organization information for theCouncil serving ptas and ptos in kansas. Lawton PTA Council. PTA http://www.puredirectory.com/Society/Organizations/Education/PTA/Councils/

Education: PTA: Councils Home Society Organizations Education ... PTA : Councils google_ad_client = "pub-3272565765518472";google_alternate_color = "FFFFFF";google_ad_width = 336;google_ad_height = 280;google_ad_format = "336x280_as";google_ad_channel ="7485447737";google_color_border = "FFFFFF";google_color_bg = "FFFFFF";google_color_link = "0000FF";google_color_url = "008000";google_color_text = "000000"; Standard Listings (KCKS) Kansas City, Kansas Council of PTA Dates, President's Roundtable, Council officers name/address and PTA links for parent and student help in Kansas. 16th District PTA Lexington, KY - covering the 55 schools in the Fayette County: who, what and when are answered here. 32nd District PTA Contra Costa County, CA - resources with training workshops for 122 PTA units and 6 councils. AAPS PTO Council Ann Arbor, Michigan. General district information for board members, along with PTO meetings, minutes, goal and objectives. ABC Council PTA A California Council resource with PTA links, legislative updates, and various PTA sample forms for viewing and download. Accomack County Council of PTAs PTA leadership, Council resources, and training for local PTA units in Virginia.

15. Organizations - Councils Top Links dates, training and sharing for local ptas in Georgia.( KCKS) kansas City, kansas Council of PTA the Council serving ptas and ptos in kansas. Hamilton County Council of ptas http://www.educational-organizations.com/Top_Society_Organizations_Education_PTA

Education PTA Sub-Categories Councils Web Site Links Lewisville ISD Council of PTAs - TX - Council provides online resource for 51 PTAs in 9 North Texas communities Knox County Council PTA - Council online resource for local Tennessee PTAs with links to FAQs, ideas for Projects and Services, Events and Awards. Champaign PTA Council - Council dues, news and links for units in the PTA community of District 10, Champaign, Illinois. Northwest Council of PTAs - Justin, TX - Council provides online resources, and training to PTAs in the Northwest ISD. Culver City Council PTA - Council calendar, news, and local PTAs links for officers and chairmen in California. Alachua County Council of PTAs and PTSAs - Council PTA answers the questions to: Who, What, When and How as pertaining to this Florida unit. Fremont Council PTA - Resource for families within the 30 PTA units in California. Akron Council of PTAs - Council calendar, e-mail access, and Resource links, online at this Ohio PTA Council site. Grapevine-Colleyville Council of PTAs - Council resource for PTAs, inspiration poems for Teachers and Volunteer recipients are now online from North Texas. Irving ISD Council of PTAs - Contains Council PTA resources, and communication links for local PTAs in North Texas.

16. Councils California. Lawrence Schools Area Council Organization informationfor the Council serving ptas and ptos in kansas. Hamilton County http://www.1arbeer.com/Society/Organizations/Education/PTA/Councils/

Search Engine Top Society Organizations Education ... PTA : Councils (186) See Also: Society: Organizations: Education: PTA: Local Units Lewisville ISD Council of PTAs - Council provides online resources, leadership worksops and PTA links for 51 local units in 9 North Texas communities. Knox County Council PTA - Council online resource for local Tennessee PTAs with links to FAQs, ideas for Projects and Services, Events and Awards. Champaign PTA Council - Council dues, news and links for units in the PTA community of District 10, Champaign, Illinois. Culver City Council PTA - Council calendar, news, and local PTAs links for officers and chairmen in California. Alachua County Council of PTAs and PTSAs - Council PTA answers the questions to: Who, What, When and How as pertaining to this Florida unit. Fremont Council PTA - Resource for families within the 30 PTA units in California. Akron Council of PTAs - Council calendar, e-mail access, and Resource links, online at this Ohio PTA Council site. Grapevine-Colleyville Council of PTAs - Council resource for PTAs, inspiration poems for Teachers and Volunteer recipients are now online from North Texas. Irving ISD Council of PTAs - Contains Council PTA resources, and communication links for local PTAs in North Texas.

17. KCDMA - Ambit Awards Summit Marketingkansas City Year-End Matching Grant. Category 4, ConsumerDirect Mail (Under $500/M). Inc, EPI-Lead Generation to ptas and ptos. http://www.kcdma.org/events/ambit2003Winners.php

calendar ambits dm days fundraiser 2003 Ambit Winners AMBIT Best of Show Winners: 2003: Bernstein-Rein Advertising 2000: didn't have DM Days this year 2003 Winners: Category 1 Business Multi-Media Campaign Bernstein Rein Advertising, Inc. Bernstein Rein Advertising, Inc. 2003 Required Notices Kit Campaign Bernstein Rein Advertising, Inc. 2003 Labor Law Digest Kit Campaign HydroVision 2002 Category 2 Consumer Multi-Media Campaign Q102 Sprint Solutions "Beach" Campaign Q302 Sprint Solutions "Faces" Campaign MMG Worldwide Missouri's Freewheelin' Fall Getaway Category 3 Not-For-Profit Direct Mail Bernstein-Rein Advertising Inc. Eternal Egypt Gragg Advertising Trolley Run Participant Campaign Summit Marketing-Kansas City Christmas "Light" Campaign (Current Regular Donors) Summit Marketing-Kansas City Christmas "Light" Campaign (Current Major Donors) Summit Marketing-Kansas City Year-End Matching Grant Category 4 Consumer Direct Mail (Under $500/M) 2002 Valentine's Day Direct Mail Campaign Mother's Day Direct Mail Campaign 2002 Last Chance Holiday Direct Mail (2001) Bernstein-Rein Advertising Inc.

18. Archive Of Scouts-L List For December 1994: Re: Units Living Together Hel... To all . Michael Holmes comments re ptas/ptos abandoning Scouting are quiterevealing. Terry Howerton Sakima Group, Inc. SCOUTER Magazine kansas City. http://www.scouter.com/archives/Scouts-L/199412/0578.asp

SCOUTER NetCompass NetRoster Forums ClipArt ... Auctions SCOUTER.com Components Net Compass Discussion Forums Net Roster Clipart Library Headline News Browse Scouting on the Web Search Scouting on the Web Scout Units on the Web Scouting Items on Ebay Order the BADEN-POWELL biography from SCOUTER.com Limited copies of this edition remain. You are 1 of Active Users SCOUTER archives Scouts-L December 1994 : Post Search Archives Today's SCOUTS-L Discussions Send page to friend Check out the new SCOUTER Discussion Forums and Post Your Questions Now! Re: Units Living Together Hel... John Waidner JTWaidner@AOL.COM Sat, 17 Dec 1994 21:58:56 -0500 To all - Michael Holmes' comments re: PTAs/PTOs abandoning Scouting are quite revealing. I confess that I had not thought of the potential legal liability angle and it was good of Michael to clear up that point. Our Pack here in Carmel IN is sponsered by VFW Post 10004, not the PTO. We do hold our meetings at the elementary school from which we recruit most (all?) of our Cubs. The VFW Post doesn't have a facility large enough for us. We don't pay rent for the Pack Meeting room, or the Jr. High gym where

19. Simply Human Newsletter Issue 2-8 Aug 1993 The 13th annual National Rural Families Conference, Manhattan, kansas October 1 breakfastmeetings or civic group meetings ptas, ptos - University Extension http://outreach.missouri.edu/hdfs/sh/shum2-8.htm

Simply Human Newsletter Issue 2-8 Aug 1993 Back To Top Back To Simply Human Newsletters HES Extension

20. Race Ahead With Alternative Channels! You re Not in kansas Anymore. There you will find advice in past feature articlesHow to Create a Killer Channel Strategy; ptos and ptas ­ The Emerging http://www.schooldata.com/ssm-mccandless.alternative.html

Race Ahead with Alternative Channels! By Glen McCandless, January 2003 sellingtoschools.com Faced with declining tax revenues and a sputtering economy, companies selling to schools are bracing for a tough year. While the jury is out on the results of sales and marketing efforts for the current academic year, one thing is certain. Channel strategy is now the high octane fuel for corporate profits. If you aren't already convinced, just take a look at the high cost of sales for most companies that operate in the school market. Expensive single or limited scope channel models, typically direct or through VARs, predominate the school markets. Even in this new marketplace that allows anybody to find out about (and buy) virtually anything, anytime, anywhere, "tried and true" channels get the nod, even when the tried and true is becoming much too costly. Executives who fail to place a high priority on developing new channel strategies place the future of their organizations in jeopardy. Why? Because by the time you realize that channel costs are eating you alive, it can be difficult to stop the bleeding. It takes months to develop new channel strategies and even longer to implement them, especially when you begin to integrate "alternative" channels—channels that are out of the ordinary for your type of product or service but offer the greatest potential for channel efficiencies.

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