1. Careers In Marketing: Advertising And Public Relations > Overview careers in. marketing. Market Research. Overview. Skills Talents. Job Options. Salaries. Links Resources. Facts Trends. Top Players. Site Info. About Us. advertising Great Ads. careers in http://www.careers-in-marketing.com/ad.htm

Home Careers-in-Marketing Careers in Marketing Market Research Overview Job Options Salaries Top Players Site Info About Us Advertising Ever want to improve the way ads run on TV? Or the radio, the 'net or on billboards? How about helping manage the rollout of new products and working to improve the perception of those products by the media? If these possibilities interest you, then you could be well suited to a career in advertising or public relations (PR). The core activity is to take a product whether it be Snapple or Caterpillar heavy machinery and construct promotional campaigns that get people excited about the product. On the PR side you will help to manage the perception of the products. Of course, PR is about much more as well. PR firms help companies, non-profits and governments manage everything from speeches and the look of brochures to major crises. Sometimes it's hard to tell where PR and advertising are different. These days, in fact, many organizations in the business refer to themselves as "strategic marketing communications consultants." Overstretched or not, there's no doubt that this field will continue to change, offering tremendous opportunities to someone with an interest in the area. Advertising Job Bank Career Opportunities in Advertising and Public Relations Hey, Whipple, Squeeze This : A Guide to Creating Great Ads

2. Careers In Marketing careerselector.com brings you free information on key careers in business such as investment banking, consulting and marketing. inmarketing nbsp. careers in marketing. Site Info advertising public relations. Market Research. Non-Profit. Product Management. Retailing. Recommended Books on Jobs in marketing http://www.careers-in-marketing.com/

Home Careers-in-Marketing Careers in Marketing Site Info About Us Advertising Welcome to Careers In Marketing! This site is designed to help you find a rewarding and interesting job in the world of marketing. You will find some of the best info on the 'net on careers in fields like retailing, product management and market research. You will also find links to quite a few other site links, firm listings and recommended books. Good luck! Areas to Explore Market Research Non-Profit Product Management Retailing Recommended Books on Jobs in Marketing So You Want to be a Brand Manager: The Essential Guide . From WetFeet. Harvard Business School Guide to Careers in Marketing Real People Working in Sales and Marketing . By Blythe Camenson and Jan Goldberg, VGM Career Horizons. Careers in Marketing . VGM Career Horizons Opportunities in Marketing Careers . VGM Career Horizons Anyone Can be in Advertising: It Beats Working for a Living Medical and Pharmaceutical Sales: How to Land the Job of Your Dreams Wow! Resumes for Sales and Marketing Careers: How to Put Together a Winning Resume Better Resumes for Sales and Marketing Personnel . By Adele Lewis and Gene Corwin. Nike, Inc.: The Insider's Guide

3. Career Information - Advertising, Marketing, Promotions, Public Relations And Sa Career Information. advertising, marketing, Promotions, public relations andSales Managers. Significant Points Keen competition for jobs is expected. http://www.collegegrad.com/careers/manag03.shtml

Home Students/Grads Employers Career Centers ... E-Zine Job Search Keyword(s): Career Information Advertising, Marketing, Promotions, Public Relations and Sales Managers Significant Points: Keen competition for jobs is expected. College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities. High earnings, substantial travel, and long hours, including evenings and weekends, are common. Nature of the Work About this section To Top The objective of any firm is to market and sell its products or services profitably. In small firms, the owner or chief executive officer might assume all advertising, promotions, marketing, sales, and public relations responsibilities. In large firms, which may offer numerous products and services nationally or even worldwide, an executive vice president directs overall advertising, promotions, marketing, sales, and public relations policies. (Executive vice presidents are included in the Handbook statement on top executives.) Advertising, marketing, promotions, public relations, and sales managers coordinate the market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities. Managers oversee advertising and promotion staffs, which usually are small, except in the largest firms. In a small firm, managers may serve as a liaison between the firm and the advertising or promotion agency to which many advertising or promotional functions are contracted out. In larger firms, advertising managers oversee in-house account, creative, and media services departments. The account executive manages the account services department, assesses the need for advertising, and, in advertising agencies, maintains the accounts of clients. The creative services department develops the subject matter and presentation of advertising. The creative director oversees the copy chief, art director, and associated staff. The media director oversees planning groups that select the communication media—for example, radio, television, newspapers, magazines, Internet, or outdoor signs—to disseminate the advertising.

4. Advertising, Marketing, Promotions, Public Relations, And Sales Managers Information about careers and professional certification in public 200405 Edition,advertising, marketing, Promotions, public relations, and Sales http://www.bls.gov/oco/ocos020.htm

Skip Navigation Links Latest Numbers U.S. Department of Labor Bureau of Labor Statistics Occupational Outlook Handbook www.bls.gov OOH Search/A-Z Index BLS Home Get Detailed Statistics ... Find It! In DOL Printer-friendly version ( HTML PDF Advertising, Marketing, Promotions, Public Relations, and Sales Managers Nature of the Work Working Conditions Employment Training, Other Qualifications, and Advancement ... Sources of Additional Information Significant Points Keen competition for jobs is expected. College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities. High earnings, substantial travel, and long hours, including evenings and weekends, are common. Nature of the Work About this section Back to Top The objective of any firm is to market and sell its products or services profitably. In small firms, the owner or chief executive officer might assume all advertising, promotions, marketing, sales, and public relations responsibilities. In large firms, which may offer numerous products and services nationally or even worldwide, an executive vice president directs overall advertising, promotions, marketing, sales, and public relations policies. (Executive vice presidents are included in the Handbook statement on top executives .) Advertising, marketing, promotions, public relations, and sales managers coordinate the market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities.

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A unique placement service for Executive Sales, Marketing, Advertising, and Public Relations since 1973. Overview: Our history (how and why). CFW, Inc. has more than 1000 corporate clients hiring for Metro New York (New York, New Jersey, Connecticut), California, Hawaii, London, Paris and Bermuda. How (and why) to use our services if you want to hire someone. Positions range from entry level beginners up to senior Managers. How (and why) to use our services if you are looking for a job. Most of our corporate clients use us as their exclusive employment source. And approximately 40% of the applicants who now come to us are men. David W. King (careers@careersforwomen.com) THE BEST WAY IN THE WORLD FOR A WOMAN TO MAKE MONEY "Any woman who needs or just wants money-not a little, but a whole lot of the filthy stuff-should read David King's book about the best way in the world to make it. He knows how and tells it superbly! You'd need your own printing press and a bona fide set of Treasury bank note plates to do better." "Here, at last, is the 'missing link' in career guides for women-a book that exposes the pipeline to upper management and leads women unerringly toward its entrance David King may well be the mentor that so many ambitious women are looking for."

6. Advertising, Marketing, Promotions, Public Relations, And Sales Managers top executives.) advertising, marketing, promotions, public relations, and sales managers Information about careers and professional certification in public relations management is http://stats.bls.gov/oco/ocos020.htm

Skip Navigation Links Latest Numbers U.S. Department of Labor Bureau of Labor Statistics Occupational Outlook Handbook www.bls.gov OOH Search/A-Z Index BLS Home Get Detailed Statistics ... Find It! In DOL Printer-friendly version ( HTML PDF Advertising, Marketing, Promotions, Public Relations, and Sales Managers Nature of the Work Working Conditions Employment Training, Other Qualifications, and Advancement ... Sources of Additional Information Significant Points Keen competition for jobs is expected. College graduates with related experience, a high level of creativity, and strong communication skills should have the best job opportunities. High earnings, substantial travel, and long hours, including evenings and weekends, are common. Nature of the Work About this section Back to Top The objective of any firm is to market and sell its products or services profitably. In small firms, the owner or chief executive officer might assume all advertising, promotions, marketing, sales, and public relations responsibilities. In large firms, which may offer numerous products and services nationally or even worldwide, an executive vice president directs overall advertising, promotions, marketing, sales, and public relations policies. (Executive vice presidents are included in the Handbook statement on top executives .) Advertising, marketing, promotions, public relations, and sales managers coordinate the market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities.

7. Network Into Marketing, Advertising, And Public Relations Careers - Page.1 Network Into marketing, advertising, and public relations careers. Besides taking classes in marketing, advertising, or public relations, what have you http://www.jobweb.org/Resources/Library/Careers_In/Network_Into_45_01.htm

Home About JobWeb Contact Us Site Map ... For Employers Career Library Career Library Library Network Into Marketing, Advertising, and Public Relations Careers Besides taking classes in marketing, advertising, or public relations, what have you done to prepare yourself for a successful transition from student to professional? According to Ginny Shipe, director of professional development and member services for the American Marketing Association (AMA), it’s best to start early on career plans, but you can take steps as a junior or senior to become a professional before you collect your diploma. Network and learn How can you become a professional when you devote most of your time to classes? One step that can take you far is joining relevant professional societies. Many professional organizations have student chapters that offer career-oriented activities and give you opportunities to meet experienced professionals. The Public Relations Student Society of America (PRSSA) and student chapters of the American Advertising Federation (AAF) and the AMA are three examples of groups you can join at any time during your education. Most offer internship and mentoring programs and competitions that help you learn about the field and build your portfolio while you’re still in school. Richard George, director of public relations, Public Relations Society of America (PRSA), emphasizes that internships are “almost mandatory” to get entry-level jobs because there are so many qualified college graduates who want PR jobs. PRSSA sponsors scholarship and internship programs and a case study competition each year.

8. CAREERS IN: ADVERTISING, MARKETING, AND PUBLIC RELATIONS finding out about careers in advertising, marketing, and public relations. While the career Internships, v.1 advertising, marketing, public relations Sales. Hawthorne, NJ The http://www.hofstra.edu/Libraries/Axinn/axinn_bibliogr_advmktpr.cfm

About Hofstra Academic Calendars Apply Online Ask Us Campus Map Computing Courses Directions E-mail Events Faculty Grades Hofstra Headlines Hofstra Online January Session Libraries Registration See Hofstra Summer Tuition-Fees Viewbook Libraries Home Joan and Donald E. Axinn Library - West Campus Library Special Collections Long Island Studies Institute Rare Books and Manuscripts University Archives Barbara and Maurice A. Deane Law Library ... Axinn Main Navigation Academics Admissions Alumni Athletics Campus Life Community Computer Center Development Events Faculty Graduate Studies Hofstra News Job Opportunities Libraries President Student Services Hofstra University, Harold E. Yuker Reference Library CAREERS IN: ADVERTISING, MARKETING, AND PUBLIC RELATIONS The following bibliography lists guides and directories that will be useful to you in finding out about careers in advertising, marketing, and public relations. While the career guides will give you an overview of what the jobs are really like, the directories will supply name, address, and telephone number of prospective employers.Please note that the collection is continually being updated. For the most current information consult Lexicat, our online public catalog. CAREER GUIDES Advertising Career Directory . Hawthorne, NJ: The Career Press Inc.

9. Network Into Marketing, Advertising, And Public Relations Careers - Page.1 Network Into marketing, advertising, and public relations careers. Besidestaking classes in marketing, advertising, or public relations http://www.jobweb.com/Resources/Library/Careers_In/Network_Into_45_01.htm

Home About JobWeb Contact Us Site Map ... For Employers Career Library Career Library Library Network Into Marketing, Advertising, and Public Relations Careers Besides taking classes in marketing, advertising, or public relations, what have you done to prepare yourself for a successful transition from student to professional? According to Ginny Shipe, director of professional development and member services for the American Marketing Association (AMA), it’s best to start early on career plans, but you can take steps as a junior or senior to become a professional before you collect your diploma. Network and learn How can you become a professional when you devote most of your time to classes? One step that can take you far is joining relevant professional societies. Many professional organizations have student chapters that offer career-oriented activities and give you opportunities to meet experienced professionals. The Public Relations Student Society of America (PRSSA) and student chapters of the American Advertising Federation (AAF) and the AMA are three examples of groups you can join at any time during your education. Most offer internship and mentoring programs and competitions that help you learn about the field and build your portfolio while you’re still in school. Richard George, director of public relations, Public Relations Society of America (PRSA), emphasizes that internships are “almost mandatory” to get entry-level jobs because there are so many qualified college graduates who want PR jobs. PRSSA sponsors scholarship and internship programs and a case study competition each year.

10. Public Relations Specialists similar jobs include advertising, marketing, promotions, public relations, and sales managers study in public relations, a brochure on careers in public relations, and a $5 http://stats.bls.gov/oco/ocos086.htm

Skip Navigation Links Latest Numbers U.S. Department of Labor Bureau of Labor Statistics Occupational Outlook Handbook www.bls.gov OOH Search/A-Z Index BLS Home Get Detailed Statistics ... Find It! In DOL Printer-friendly version ( HTML PDF Public Relations Specialists Nature of the Work Working Conditions Employment Training, Other Qualifications, and Advancement ... Sources of Additional Information Significant Points Although employment is projected to increase faster than average, keen competition is expected for entry-level jobs. Opportunities should be best for college graduates who combine a degree in public relations, journalism, or another communications-related field with a public relations internship or other related work experience. The ability to communicate effectively is essential. Nature of the Work About this section Back to Top Public relations specialists handle organizational functions such as media, community, consumer, industry, and governmental relations; political campaigns; interest-group representation; conflict mediation; or employee and investor relations. They help an organization and its public adapt mutually to each other. However, public relations are not only about “telling the organization’s story.” Understanding the attitudes and concerns of consumers, employees, and various other groups also is a vital part of the job. To improve communication, public relations specialists establish and maintain cooperative relationships with representatives of community, consumer, employee, and public interest groups, and with representatives from print and broadcast journalism.

11. Career Center - Summer Job And Internship Resources Make It in the Newspaper Business; Opportunities in marketing careers; Opportunitiesin public relations careers; WetFeet Industry Insider careers in advertising; http://career.berkeley.edu/Internships/SOS/Adv.stm

Summer Job and Internship Resources Advertising/Marketing/PR: Jobs and internships can be found at agencies or firms that specialize in advertising, marketing and public relations (known as agency jobs) or within medium- to large- corporations with marketing or PR departments (known as in-house jobs). In either setting you’ll gain valuable experience. Sample CalJobs listings: Gallagher PR Internship, Publicity Intern Cinequest Film Festival, and Internet Marketing Intern eBay. Although advertising, marketing and public relations jobs can be found throughout the country there is a major concentration of advertising and public relation firms in San Francisco. For lists of the largest advertising and PR firms in San Francisco check out the available in Room 212 of the Career Center Internships in advertising and public relations can either be paid or unpaid. Unpaid internships will often include a small stipend to pay for the cost of commuting into the city. Paid internships generally range from $10-$12 per hour. For sample job descriptions and salary information check out the Communications - Past Job Listings Binder available in Room 212 of the Career Center There are five types of job functions available at most advertising agencies: Account Management - acts as a liaison with the client and oversees the in-house team that is serving the client. Typical positions include account manager, account executive and assistant account coordinator.

12. Career Center - Web Magazine Article public relations, advertising and marketing all use strong communication make senseof the market research to attend the Communications careers Information Night http://career.berkeley.edu/Article/021011a.stm

What's the Difference? October 11, 2002 Here is a quick rundown of these three fields. How are they related and what are their differences? Public Relations The local news broadcasts a segment on the availability of music, games and internet options via a new cell phone service or a national magazine covers a story about the amazing new cancer drug being developed by a biotech company-these stories are the end results of successful public relations (PR) campaigns. These campaigns most likely included writing press releases, contacting the media, and creating a buzz about the client to entice the media to report on it. While the advertisements produced by ad agencies are easily recognizable, the work of PR firms is much less conspicuous. Public relations, like the title implies, is about managing the public's perception of clients. PR firms work for politicians, entertainers and sports teams as well as corporations. In addition to trying to get their clients noticed by the media, PR firms also keep track of how and how often their client companies are mentioned in the press. They comb through various publications and other media, clipping articles and compiling the information. PR firms are also called into action when there is a crisis that requires a client to take a public stance. For example, in the case of product tampering decisions need to be made about pulling products from the shelves, assisting victims and their families, and strategies for buoying consumer confidence in the company and its products. A public relations firm will assist their clients in good times and bad to manage their public image.

13. Advertising You are hereAbout careers advertising advertising ArticlesKobe Bryant's Endorsement Dealsadvertising Agencies - InternationalYour marketing Planadvertising Vs. public relations http://publicrelations.about.com/

zJs=10 zJs=11 zJs=12 zJs=13 zc(5,'jsc',zJs,9999999,'') About Careers Advertising Home ... Advertising and PR Questions and Answers zau(256,152,145,'gob','http://z.about.com/5/ad/go.htm?gs='+gs,''); Inside the Industry Advertising Materials Creating Ads Advertising Agencies ... Help zau(256,138,125,'el','http://z.about.com/0/ip/417/0.htm','');w(xb+xb); Stay Current Subscribe to the About Advertising newsletter. Search Advertising From Apryl Duncan Your Guide to Advertising Sign up for my Newsletter Tip of the Week: Know What Your Customers Want Wouldn't it be great if every customer thought your company was wonderful and your products were exactly what they need? Make sure your customers are happy and are getting the products and services they want. Send a survey to customers and offer them Read more... Friday June 04, 2004 10 Ways to Get a Job at an Advertising Agency Don't just dream of working with the big boys at an ad agency. Do something about it. These ten tips can help you get your foot in the door. Wednesday June 02, 2004 Sarah Jessica Parker Bridges the Gap "Sex and the City" star Sarah Jessica Parker wasn't out of work for long. She just

14. Career Browser: Marketing, Advertising, And Public Relations Managers management, contact American advertising Federation, Education Promotion MarketingAssociation of America, Inc Information about careers in public relations http://www.collegeboard.com/apps/careers/0,3477,8-019,00.html

Site Colleges College Search Where to Start Campus Life College Visits Tools College Search Compare Colleges LikeFinder Jump To College Applications Career Browser Email Newsletters Home ... Executive, Administrative, and Managerial Occupations Marketing, Advertising, and Public Relations Managers Nature of the Work Working Conditions Employment Training, ... Sources of Additional Information Nature of the Work The fundamental objective of any firm is to market its products or services profitably. In small firms, all marketing responsibilities may be assumed by the owner or chief executive officer. In large firms, which may offer numerous products and services nationally or even worldwide, experienced marketing, advertising, and public relations managers coordinate these and related activities. The executive vice president for marketing in large firms directs the overall marketing policy-including market research, marketing strategy, sales, advertising, promotion, pricing, product development, and public relations activities. (This occupation is included in the Handbook statement on general managers and top executives.) These activities are supervised by middle and supervisory managers who oversee staffs of professionals and technicians. Marketing managers develop the firm's detailed marketing strategy. With the help of subordinates, including product development managers and market research managers, they determine the demand for products and services offered by the firm and its competitors and identify potential consumers-for example, business firms, wholesalers, retailers, government, or the general public. Mass markets are further categorized according to various factors such as region, age, income, and lifestyle. Marketing managers develop pricing strategy with an eye towards maximizing the firm's share of the market and its profits while ensuring that the firm's customers are satisfied. In collaboration with sales, product development, and other managers, they monitor trends that indicate the need for new products and services and oversee product development. Marketing managers work with advertising and promotion managers to best promote the firm's products and services and to attract potential users.

15. Career Browser: Public Relations Specialists A similar career path is followed in corporate public relations managers, see theHandbook statement on marketing, advertising, and public relations managers http://www.collegeboard.com/apps/careers/0,3477,4-087,00.html

Site Colleges College Search Where to Start Campus Life College Visits Tools College Search Compare Colleges LikeFinder Jump To College Applications Career Browser Email Newsletters Home ... Communications occupations Public Relations Specialists Nature of the Work Working Conditions Employment Training ... Sources of Additional Information Nature of the Work An organization's reputation, profitability, and even its continued existence can depend on the degree to which its goals and policies are supported by its targeted "publics." Public relations specialists serve as advocates for businesses, governments, universities, hospitals, schools, and other organizations, and strive to build and maintain positive relationships with the public. As managers recognize the growing importance of good public relations to the success of their organizations, they increasingly rely on public relations specialists for advice on strategy and policy. Public relations specialists handle such functions as media, community, consumer, and governmental relations; political campaigns; interest-group representation; conflict mediation; or employee and investor relations. Public relations is not only "telling the organization's story," however. Understanding the attitudes and concerns of consumers, employees, and various other groups also is a vital part of the job. To improve communications, public relations specialists establish and maintain cooperative relationships with representives of community, consumer, employee, and public interest groups and those in print and broadcast journalism.

16. Marketing Jobs, Employment, Careers, Advertising, Marketing, Graphics, Public Re marketing jobs, employment, careers, advertising, marketing, Graphics,public relations, Promotions, Publishing, Printing careers, News. http://www.ecowboy.com/marketing/jobs.htm

eCowboy Marketing Directory eCowboy Careers Searching for a Job Featured Links Featured Searching for a Job Search for a job in this industry! You can also search in other industries or by state/city! Search other industries! Search for a job by state! Job Search Tools Need help searching for a job? We've put together a Job Search Tool Kit that will help you as you navigate through your new job search. To the right you see the Job Tools section which is on all of our sites. Use it for company or industry research, career advice, travel or relocation information or a free email account for confidential applications. We add content to the Tools all of the time. So, check back often. Post Your Job Posting your job is easy. Post it on CareerMVP.com and it will automatically be posted on eCowboy.com. For $195, CareerMVP.com will post your job on the appropriate industry site, state site and city site for 90 days giving you the ultimate targeting by industry and geographical preference. Ready to post? Click here! Need more information? Visit the CareerMVP advertising center!

17. Bristol UWE - Career Development Unit - Careers In Advertising, Marketing, Publi careers Links. careers in advertising, marketing, public relations andPersonnel. advertising and public relations. Prospects Web careers http://www.uwe.ac.uk/careers/links/g.shtml

Careers Links Careers in Advertising, Marketing, Public Relations and Personnel Advertising and Public Relations Prospects Web - Careers in Advertising Careers in Advertising Notes from a talk at UWE on 13/2/02 by Rhythmm Group, a major Bristol based advertising agency Campaign (www.campaignlive.com) Advertising and PR jobs and articles Institute of Practitioners in Advertising (www.ipa.co.uk) PR Week (www.prweekuk.com) Jobs and information relating to careers in public relations Institute of Public Relations (www.ipr.org.uk) Public Relations Consultants Association (www.prca.org.uk) International Association of Business Communicators (www.iabc.com) COI Communications (www.coi.gov.uk) The UK Government Press Office - employs a large number of Public Relations and Advertising professionals. Prior work experience an advantage. Back to the top Marketing Prospects Web - Careers in Marketing Chartered Institute of Marketing (www.cim.co.uk) The Institute of Direct Marketing (www.theidm.com)

18. Redirect To 1657 You can browse through the advertising, marketing public relations course information Thecareers index allows you to select from over 300 careers and see http://www.lg.tafensw.edu.au/1651/1874/courscar.htm

19. Careers Service : Information Their website contains an extensive section on careers in PR. Foundation an awardingbody for the fields of advertising, marketing and public relations. http://www.careers.ed.ac.uk/STUDENTS/Careers/G2.html

home site map careers information careers information : G2 General Information on PR PR Specialisms Other Useful Information General Institute of Public Relations (IPR) the leading professional body for the UK public relations industry. Their website contains an extensive section on careers in PR. Institute of Public Relations (Scotland) - special section of the IPR website with a Scottish dimension. You will find information on training in Scotland as well as job vacancies. International Communications Consultancy Organisation (ICCO) the umbrella association for more than 850 consultancies through their trade associations in 24 countries. International Public Relations Association - contains a searchable directory of its members. Public Relations Consultants Association (PRCA) the trade association of PR consultancies in the UK. This website has a section devoted to undergraduates and graduates who are interested in Public Relations. PR-Scotland - provides Scotland's public relations community with a resource that aids communication and networking between PR professionals, journalists and newsmakers. This site includes a searchable directory of PR agencies.

20. Job Search Engine For Women | Top Careers For Women | Job Posting You are here Home WomensJobSearch Web Site advertising/marketing/publicrelations,Change Section. http://www.womensjobsearch.net/cgi-bin/jobs/classifieds.cgi?db=advertisingmarket

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